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    العلاقات العامة
    18744

    Crafting Impactful Campaigns: A Comprehensive Course on Creativity in PR

    12-10-2025 To 16-10-2025
    Amman
    public relation

    This comprehensive course encompasses everything from understanding the essence of creativity in PR to harnessing that creativity to conceive, develop, and launch impactful campaigns. Participants will get hands-on experience through case studies, workshops, and live projects that simulate real-world PR challenges.

    Date :
    From 12 Till 16 Oct. 2025
    City :
    Amman
    Fees :
    4500
    • Date City Fees
    Date :
    From 12 Till 16 Oct. 2025
    City :
    Amman
    Fees :
    4500
    • Date City Fees

    Overview

    This course is designed to empower PR professionals with the skills, knowledge, and understanding to create and implement effective, creative campaigns that resonate with audiences, build brand image and support business objectives.

    This comprehensive course encompasses everything from understanding the essence of creativity in PR to harnessing that creativity to conceive, develop, and launch impactful campaigns. Participants will get hands-on experience through case studies, workshops, and live projects that simulate real-world PR challenges.

    Who Should Attend

    This course is ideal for PR professionals, communicators, brand managers, and anyone involved in developing or managing PR campaigns. It is particularly beneficial for those seeking to elevate their creative skills in the context of public relations.

    • Grasp the principles of creative thinking and its application in PR
    • Learn to use creative tools and techniques for idea generation and development
    • Understand how to align creativity with PR objectives and strategies
    • Master the art of creating compelling PR narratives and messaging
    • Learn to evaluate the effectiveness of a creative campaign
    • Creative thinking and ideation
    • Strategic planning in PR
    • Message development and storytelling
    • Campaign development and execution
    • Campaign evaluation and measurement

    Introduction to Creative PR Campaigns

  • Understanding Public Relations and its Role in an Organization
  • The Importance of Creativity in PR
  • Case Studies of Successful Creative PR Campaigns
  • Identifying Characteristics of Creative PR Campaigns
  • Misconceptions about Creativity in PR

    • Developing a Creative Mindset

  • Encouraging Creativity and Innovation in a PR Role
  • Techniques for Brainstorming and Idea Generation
  • Overcoming Barriers to Creativity in PR
  • Fostering a Culture of Creativity within the PR Team
  • Measuring Creativity in PR Campaigns

    • Contact Us

    For each learning and development project we establish strong relationships and effective communication with partners.
    Don't hesitate to contact us.