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خدمة الزبائن
1360

Customer Satisfaction, Retention and Measure Them in Systematic Way

08-03-2026 To 12-03-2026
London
Date :
From 08 Till 12 Mar. 2026
City :
London
Fees :
5900
Date :
From 08 Till 12 Mar. 2026
City :
London
Fees :
5900

Who Should Attend

  • All marketing staff at any level in the organization, Customer Relationship Management (CRM) and data mining departments, market research, loyalty scheme managers and supervisors, product managers, business unit managers, sales managers and supervisors, customer care managers and supervisors, analysts and any interested decision maker, department head or supervisor
  • Demonstrate an understanding of the terms and benefits of CRM on a company’s bottom line
  • Analyze the different components of a CRM plan
  • Develop a checklist for readiness and success in CRM
  • Describe how CRM creates value for organizations and customers
  • Consider developmental roles that have the greatest impact on CRM
  • Explain customer satisfaction, retention and loyalty and measure them in a meaningful and systematic way
  • Defend the use of a profitability dimension to any customer loyalty strategy
  • Arrange, plan and manage impactful customer satisfaction surveys
  • Define customer segments, profiles and models for maximum strategic as well as tactical impact
  • Create \'customer value propositions\' that work
  • Develop effective loyalty schemes: know what to avoid and how to improve them

Contact Us

For each learning and development project we establish strong relationships and effective communication with partners.
Don't hesitate to contact us.